Greenfest Philly 2008 a Perspective from www.BuilditGreenPhilly.com
We attempted to jump start the Build it Green Philly marketing efforts by participating in the 2008 Greenfest Philly event that was held on September 7th at 2nd & South Streets. For our first foray into the street festival type atmosphere – it wasn’t half bad. Obviously, our intent was not to sell any of our Energy Star designed homes on the spot – but rather to raise awareness of our company and its mission to build certified green homes in the city. I would guess that maybe 50% of the vendors present were selling “green” products, from healthy cleaning materials to organic clothing and food and drinks made from responsible and sustainable practices. I was pleasantly surprised to see several of our vendors displaying various green & sustainable products that we have used or plan to use in our Green Homes.
Our main focus was to display some samples of our Energy Star Homes which have multiple floor plans and finish packages as well as a few exteriors to choose from which when combined give you a fully customizable new home. Best of all it is designed to fit on virtually any lot in the city. This streamlined process gives buyers the ability to have their green dream home under construction in as little as 2 to 3 months.
Interest was high at our booth, with a steady stream of visitors reading about our projects and asking relevant questions about our building practices. We ended the day with several leads from property managers, investors and realtors and plan to follow up with all of them. All in all, I’d say it was a successful event for Build it Green Philly and will probably participate again next year. Click here to check of the rest of our pictures from the festival.
September 30th, 2008 at 1:12 pm
Great to see your company at GreenFest! It’s vital to have companies like yours gaining publicity in Philly to increase environmental awareness - Especially with Mayor Nutter’s green initative! Keep up the great work!